I was going to post this as part of my popular* "Further Evidence..." series (here and here and... that's about it), but then I realized that this is really marketing genius!
This stuff hits all the high spending consumer bases: people who like rainbows: roughly 79% of the American population, people who like unicorns: roughly 37% of the American population, and people who like cats: roughly 3% of the American population (a small but very vocal - and very, very high spending portion of our great society).
Add that all together and you'll find that this stuff appeals to an impressive 119% of the American population! Like I said, Genius!
*Each post had exactly one hit each. That's a total of TWO hits, for those of you too tired to do the math.
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